How to Reach Social Influencers with Klout for Business
The newly released Klout for Business is a set of tools designed to help you unlock the reach and power of your most influential audience members. Klout for Business has proven to be an effective way to drive increases in awareness, consideration and purchase.
How the Klout score is measured
The Klout Score is a number from 1-100 that represents the aggregation of multiple pieces of data about your social network activity.The Klout Score currently incorporates more than 400 signals from seven different networks. Read more to find out some of the top signals:
How to Increase Your Klout Score
Being active on your social networks will help your Klout score, but engaging with influencers can help more. When those with high Klout scores share and re-tweet your posts and interact with you, you will get far more value than from your average user.
Giving +K
Giving +K to other Klout users is basically giving them a vote. You can give +K for topics listed beside a user’s name that you feel they are influential in. You have the option to share it publicly. In your own account you can hide topics or remove those that aren’t relevant.
How to increase your Klout score
Make sure that when you are posting content on your social networks that your followers/friends are online to see it. You can find out when your network is most active by using a tool like Social Bro or Tweriod.
Utilize Lists to Connect with High Profiles
You can find influencers in your area of interest by searching for a keyword. A great way to grab their attention is by adding them to your Klout list and sharing the list on the popular Follow Friday #FF on Twitter. You can find influencers in your area of interest by searching for a keyword.…
Start Conversation to Improve your Klout
If you want to increase your Klout score, jump into discussions and start conversations. Social is about conversation! Don’t just put up content and then end your interaction there. Engage with the responses you receive from it and thank people for RT ing and sharing it.
Increase your Klout Score
Experiment with different types of posts to see which create the largest impact. If you are consistent with the type of content you are posting, it will draw in followers that are interested in that particular area.
